7 Of The Best Limited – Privacy & Cookie Policy

7 Of The Best Limited, a company incorporated and registered in England and Wales under company number 09622584 whose registered office address is Brook House, Mint Street, Godalming, Surrey, GU7 1HE ("We") are committed to protecting and respecting your privacy.

This policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. By visiting our website at www.7otb.com you are accepting and consenting to the practises described in this policy.

For the purpose of the General Data Protection Regulation ((EU) 2016/679) (the "GDPR"), the data controller and data processor is 7 Of The Best. 

Data Protection Registration Number: ZA192372.


We may collect and process the following data about you:

  • Information you give us. You may give us information about you by filling in forms on our website at www.7otb.com ("our website") or by corresponding with us by phone, e-mail or otherwise. The information you give us may include:
    • First name
    • Last Name
    • E-mail address
    • Date of birth
    • Gender
    • Country of residence
  • Due to the nature of our service, we will not collect any payment card details or other payment information from you.
  • Information we collect about you. With regard to each of your visits to our website we may automatically collect the following information:
    • Technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform;
    • Information about your visit, including the full Uniform Resource Locators (URL) clickstream to, through and from our website (including date and time); pages you viewed; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page and any information used to contact us.
    • Game scoring history.



Where you access and/or use our website for the purposes of playing the 7 Of The Best game, our legal basis for processing your personal data is contract.

We use information held about you in the following ways:

  • Information you give to us. We will use this information:
    • To carry out our obligations arising from any contracts entered into between you and us and to provide you with the information and services that you request from us;
    • To provide you with information about other services we offer that are similar to those that you have already purchased or enquired about;
    • To provide you with information about services we feel may interest you. If you are an existing member, we will only contact you by electronic means (e-mail) with information about services similar to those which were the subject of a previous service supplied to you if you have consented to this. If you are a new member we will contact you by electronic means only if you have consented to this. If you do not want us to use your data in this way, or to pass your details on to third parties for marketing purposes, please send your request to hello@7otb.com;
    • To notify you about changes to our service;
    • To facilitate contact between members necessary for the operation of our website;
    • To ensure that content from our website is presented in the most effective manner for you and for your computer.
  • Information we collect about you. We will use this information:
    • To administer our website and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;
    • To improve our website and the services we supply to you in order to ensure that the content is presented in the most effective manner for you and for your computer;
    • To allow you to participate in interactive features of our service, when you choose to do so;
    • As part of our efforts to keep our website safe and secure;
    • To measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you;
    • To make suggestions and recommendations to you and other users of our website about services that may interest you or them.
  • Information we receive from other sources. We may combine this information with information you give to us and information we collect about you. We may us this information and the combined information for the purposes set out above (depending on the types of information we receive).



We may share your information with selected third parties including:

  • Business partners, suppliers and sub-contractors for the performance of any contract we enter into with them or you.
  • Analytics and search engine providers that assist us in the improvement and optimisation of our site.

We may disclose your personal information to third parties:

  • In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets.
  • If 7 Of The Best Limited or substantially all of its assets are acquired by a third party, in which case personal data held by it about its members will be one of the transferred assets.
  • If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms and conditions of service and other agreements; or to protect the rights, property, or safety of 7 Of The Best Limited, our members, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
  • Only where such third parties can provide evidence that they are compliant with the GDPR.
  • Where your personal information is disclosed to third parties outside of the European Economic Area (“EEA”) we have in place EU Model Contractual Clauses with such third parties which contractually require your personal data to be safeguarded in accordance with the law.

Information you disclose to third parties:

  • Our website may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates.  If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies.  Please check these policies before you submit any personal data to these websites.

For the avoidance of doubt, if you agree that we are able to contact you for marketing purposes, you can opt out at any time.


The data that we collect from you may be transferred to, and stored at, a destination within the EEA. It may also be processed by staff operating within the EEA who work for one of our suppliers. Such staff maybe engaged in, among other things, the fulfilment of our service, the processing of your personal details and the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. We have put in place various security measures, in technical and organisational capacities, to protect your personal data from loss, misuse, alternation or destruction, and such measures are  reviewed and assessed regularly.

We may also store manual copies of your personal information (but not your payment card information in accordance with the “Information We May Collect From You” section above) in a secure facility where access is restricted. 

Where we have given you (or where you have chosen) a password which enables you to access certain parts of our website, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our website; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.


The GDPR and The Data Protection Act 2018 (“DPA”) provide you with numerous rights in respect of your personal data, including:

  • You have the right to request a copy of the information held about you by us. Please e-mail hello@7otb.com in the event that you require a copy of some or all of your personal information.
  • You have the right to ensure that your personal information is accurate and kept up to date. Please e-mail hello@7otb.com in the event that you wish to change any of the information that you have provided.
  • You have the right to the erasure of your personal data, to restrict processing, and to object to processing.
  • You have the right to make a complaint with the Information Commissioners’ Office if you believe that we have not suitably adhered to any GDPR or DPA requirement in respect of the personal data we hold about you.
  • If you have provided consent for the processing of your data, in certain circumstances you have the right to withdraw consent at any time. Please note that your withdrawal of consent does not affect the processing of your personal data before the date on which your consent was withdrawn.

For the avoidance of doubt, we will retain your personal information as may be necessary to comply with any legal obligations.


In this section you will find information on what cookies may be set when you visit our website and how to reject or delete those cookies.

When we provide services, we want to make them easy, useful and reliable.  Where services are provided on the internet, this sometimes involves placing small amounts of information on your device, for example your computer or mobile phone.  This information consists of small files known as cookies and they cannot be used to identify you personally.

These pieces of information are used to improve our services for you through, for example:

  • Enabling a service to recognise your device so you don’t have to provide the same information several times during one task.
  • Recognising that you may already have provided a username and password so you don’t need to do it for every web page requested.
  • Measuring how many people are using services, so they can be made easier to use and there’s enough capacity to ensure they’re fast.

You can manage these small files yourself and learn more about them by visiting: www.direct.gov.uk/managingcookies


We will not use cookies to collect personally identifiable information about you.  However, if you wish to restrict or block the cookies which are set by our website or any other website, you can do this through your browser settings.  Comprehensive information on how to do this across a wide variety of browsers can be found at www.aboutcookies.org

Please be aware that restricting cookies may impact the functionality of the websites you visit.


Google Analytics

Google analytics is a web analytics service provider provided by Google Inc.  Google analytics sets a cookie in order to evaluate a visitor’s use of our website.

Google stores the information collection by the cookie on their servers in the United States.  Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf.  Google will not associate your IP address with any other data held by Google.  By using our website, you consent to the processing of data about you by Google in the manner and the purposes set out above.

For more information on the cookie set by Google analytics, including information on how to opt out please go to http://www.google.com/intl/en/privacypolicy.html

Cookie Categories

A. Strictly Necessary Cookies: These cookies are essential, as they enable you to move around a website and use its features, such as accessing secure areas. Without these cookies, services you've asked for (such as access to secure areas) cannot be provided. These cookies don't gather information about you that could be used for marketing or remembering where you've been on the internet. These cannot be restricted or blocked.

B. Performance Cookies: These cookies collect information about how you use a website, for example which pages you go to most often and if you get any error messages from certain pages. These cookies don't gather information that identifies you. All information these cookies collect is anonymous and is only used to improve how a website works. These cookies are not used to target you with online advertising. Without these cookies we cannot learn how our website is performing and make the necessary improvements that could enhance your browsing experience. These can be restricted or blocked.

C. Functionality Profile Cookies: These cookies allow a website to remember choices you make (such as your user name, language or the region you are in) and tailor the website to provide enhanced features and content for you. For instance, they remember your log-in details and allow you to watch videos. They also ensure the onsite marketing and experience is relevant to you. These cookies can also be used to remember changes you've made to text size, font and other parts of pages that you can customise. The information these cookies collect may be anonymous and they cannot track your browsing activity on other websites. Without these cookies, a website cannot remember choices you've previously made or personalise your browsing experience. These can be restricted or blocked.

D. Targeting Cookies: These cookies gather information about your browsing habits. They remember that you've visited a website and share this information with other organisations such as advertisers. They do this in order to provide you with ads that are more relevant to you and your interests. Although these cookies can track your visits to other websites, they don't usually know who you are. Without these cookies, online advertisements you encounter will be less relevant to you and your interests. These can be restricted or blocked.


This is a list of the main cookies we use and what each is used for:

Cookie name:    _ga

Expires:            2 years

Category:         Performance           

Description:      Used by Google Analytics. to identify unique users. Google Analytics is an analytical tool that helps website owners measure how users interact with website content.

Cookie name:    _gat

Expires:            2 years

Category:         Performance           

Description:      Used by Google Analytics to throttle the request rate and it expires after 10 minutes. Google Analytics is an analytical tool that helps website owners measure how users interact with website content.


Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by e-mail. Please check back frequently to see any updates or changes to our privacy policy.


Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to hello@7otb.com.